Global Marketing Creative

YouTube Originals

Client: YouTube Originals

Project: YouChoose 2020

Role: Project Manager/ Producer  

The Objective:

YouTube Originals set out to create an innovative, interactive "Choose Your Own Adventure" voting guide featuring 25 top creators, designed to engage and inform voters through a groundbreaking choose-your-own-path digital experience.

The Solution:

In just one month, we assembled a dynamic team to produce, edit, and polish a comprehensive video series that transformed voter education into an engaging, personalized journey across YouTube's platform.